Bad Product Name

200802141603While I’ve never claimed to be a product naming or branding expert, I still wonder how this one got green-lighted by the folks at Green Mountain Coffee Roasters: a coffee named National Wildlife Blend? To me, this conjures up images of cute woodland creatures ground in with my coffee beans. Never mind hazelnut or chicory coffee blends when you can enjoy the lovely taste of squirrels, acorns and fox in your coffee. Yum!

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